The discrepancy has its roots in the 2013 EU ban which, while hailed by animal-lovers, left many cosmetic companies furious.Ĭosmetics Europe chief Bertil Heerink, quoted by the Associated Press, said: 'By implementing the ban at this time, the European Union is jeopardising the industry's ability to innovate'. She added: 'It is wonderful that L'Oreal is no longer conducting tests itself and is committed to superior non-animal test methods but allowing these unnecessary poisoning tests to be done by other entities means that L'Oreal cannot be on our list of companies that do not test on animals.'